Description
Minimizing Misunderstanding: How the media deal with
scientists
The world of the media is very different to that of science,
but it does work on a
logical set of rules and behaviors, however obscure they
might be to those
outside of the media. In this session, journalists will
present how the media
operates to help researchers, scientists and developers to
have better relations
with journalists. It will cover both how to respond to being
approached by
journalists, and how to approach journalists themselves.
The session will be introduced by members of the NA2
(Dissemination, Outreach
and Communication) activity, followed by a talk by a
professional writer and
journalists, and finally a panel discussions with a members
of the media, NA2
and NA3 (Training) activities.
