Welcome: CERN and Knowledge Transfer

• Manuela Cirilli (CERN)

A brief introduction to CERN & the CERN Knowledge Transfer group by the deputy group leader of the CERN Knowledge Transfer group. Zoom: https://cern.zoom.us/j/91980923600

Entrepreneurship @CERN and general info about CESP

• Silje Uhlen Maurset (CERN Knowledge Transfer)

And get to know each other

KT Mentoring session 1. OJOS Zoom: https://cern.zoom.us/j/91517981647

KT Mentoring session 1. Legal-Pythia Zoom: https://cern.zoom.us/j/97989308000

KT Mentoring session 1. Encord Zoom: https://cern.zoom.us/j/97183884619

KT Mentoring session 1. APIIR Zoom: https://cern.zoom.us/j/98462153205

Workshop 1. Expectations and interests. Each group present their project and goal for CESP

• Silje Uhlen Maurset

Presentation from each team. 5-10 minutes: What is your project? This could include problem, solution, market, team, what you are looking for at CERN, what would be your ideal outcome after the 5 weeks of CESP, and what your plans are for the future.

Getting to know each other

• Silje Uhlen Maurset (CERN Knowledge Transfer)
• Maelle Maaike Olivier (Erasmus University Rotterdam (NL))

Technical Mentoring session Encord

• Nick Ziogas (CERN)

Zoom call: https://cern.zoom.us/j/97183884619

Technical Mentoring session OJOS

• Paul Hientz
• Nick Ziogas (CERN)

Zoom: https://cern.zoom.us/j/91517981647

Preparation time for Workshop 2 Previous to the WS you are invited to watch videos about Business Model Canvas : https://vimeo.com/78350794 Longer video about Business Model Canvas https://www.youtube.com/watch?v=IP0cUBWTgpY&t=362s "Build your lean canvas" https://toolkit.techstars.com Short video about how to present your canvas: https://www.strategyzer.com/blog/posts/2014/7/26/telling-your-story

Workshop 2. How to use the Business Model Canvas

• Silje Uhlen Maurset (CERN Knowledge Transfer)

Canvases online version will be made available. The teams will work on the initial Business Model Canvas and present this to the rest of the group tomorrow.

Initial team work on Business Model Canvas

Technology entrepreneurship - Experience from a CERN Alumnus

• Onur Aydogan (Creative Destruction Lab)

Team work on BMC

Weekly Zoom coffee

• Silje Uhlen Maurset (CERN Knowledge Transfer)
• Maelle Maaike Olivier (Erasmus University Rotterdam (NL))

Online shared coffee or tea and informal chat.

Business Model Canvas team presentation

• Maelle Maaike Olivier (Erasmus University Rotterdam (NL))

Present work on BMC to the other groups and time for feedback. Each group present one slide with the BMC, for feedback from the other teams.

Team work

Team work

External business mentoring session

• Onur Aydogan (Middle East Technical University (TR))
• Charlotte van der Laag

First 30 minutes: Short presentations from each team Thereafter: 30-45 minutes individual mentoring calls External mentors Charlotte and Onur are available for calls after the pitches. - Book a time with Onur here: https://calendly.com/onur-aydogan-cdl/30min?month=2020-10&date=2020-10-23 - Book a time with Charlotte here: https://doodle.com/poll/c88g28fugf3xvcsh

Preparation time for Workshop 3 Watch videos about "How to evaluate Startup ideas", "How to Talk to users", "All about pivoting" https://www.startupschool.org/curriculum "Understand your customers" https://toolkit.techstars.com You can also watch Simon Sinek's TEDx talk: https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action

Workshop 3. Discuss best ways to evaluate market

• Silje Uhlen Maurset (CERN Knowledge Transfer)

Discussion about the best ways to do market evaluation.

Optional: Entrepreneurship Meet-Up with the CERN community

• Silje Uhlen Maurset (CERN Knowledge Transfer)

You are welcome to join our Entrepreneurship Meet-Up with the CERN community. Link to event: https://indico.cern.ch/event/940393/ Event description: Big deep tech startups - how do they do it? Airplanes, metal 3D printing, and wearable health sensors all have to be produced by established companies. Or do they? The examples above are all products of startups, and there exist plenty of examples of big deep tech startups like these. Join us for this entrepreneurship meet-up to hear a few examples, learn more about how to create new big deep tech startups, and discuss what it takes to succeed. Join Zoom Meeting https://cern.zoom.us/j/99706100777?pwd=ampGTXdQS01NY2JPd0x2OGgrQnppQT09 Meeting ID: 997 0610 0777 Passcode: 246910

Team work

Team work

Preparation time for Workshop 4 You are invited to prepare by watching a video about how to make sales and reading a short article https://www.ycombinator.com/library/7f-how-to-sell-sus-2018 https://www.ycombinator.com/library/5T-sales-advice-for-technical-founders You can also read the following articles https://www.ycombinator.com/library/6h-startup-pricing-101 https://www.ycombinator.com/library/5T-sales-advice-for-technical-founders You can also watch this video (skip the first 25 minutes): https://www.ycombinator.com/library/7q-after-pmf-people-customers-sales-sus-2018

Workshop 4. Workshop / Training on Sales

• Ash Ravikumar

Team work

Team work

Preparation time for Workshop 5 You are invited to watch a video about "How to plan an MVP". https://www.ycombinator.com/library/6f-how-to-plan-an-mvp And read the following article https://www.ycombinator.com/library/4Q-a-minimum-viable-product-is-not-a-product-it-s-a-process

Workshop 5. Discussion: How to make an MVP?

• Silje Uhlen Maurset (CERN Knowledge Transfer)

How to make an MVP. Include topics such as gaffahacking / digital prototyping, AWS credits.

Team work

KT Mentoring session 2. OJOS

KT Mentoring session 2. Legal-Pythia

KT Mentoring session 2. Encord

KT Mentoring session 2. APIIR

Team work

Legal-Pythia + Stephanie (KT legal team) Zoom link: https://cern.zoom.us/j/97989308000

Friday pitch and feedback (week 2)

• Valentina Venturi (WaterSportMarks)
• Onur Aydogan (Creative Destruction Lab)
• Silje Uhlen Maurset (CERN Knowledge Transfer)
• Maelle Maaike Olivier (Erasmus University Rotterdam (NL))

Short pitches and feedback from the rest of the teams. Opportunity to share challenges and what you need help with. The session is followed by check-in with external mentor. Book your slot with Onur here: https://calendly.com/onur-aydogan-cdl/30min?month=2020-10

Team work

Introduction to negotiation simulation

• Bernard Denis

Negotiations simulation

• Bernard Denis

Theory, practical tools, and simulation exercise 13:00 - 14:00: Theory and intro 14:00 - 17:00: Simulation (with possible break for meetings)

Negotiations debrief and theory

• Bernard Denis

Preparation for workshop 6 For today's workshop, you are invited to watch and read the following videos and articles https://neilpatel.com/blog/build-team-wont-sink-startup/ or https://foundr.com/founding-team

Workshop 6: Team dynamics

• Yseult Perilhou

First part will be more theory, second part more interactive

KT Mentoring session 3: Legal-Pythia

KT Mentoring session 3: Encord

KT Mentoring session 3: OJOS

Friday pitch and feedback (week 3)

• Valentina Venturi (WaterSportMarks)
• Onur Aydogan (Middle East Technical University (TR))
• Silje Uhlen Maurset (CERN Knowledge Transfer)
• Maelle Maaike Olivier (Erasmus University Rotterdam (NL))

MVP showtime! The session is followed by check-in with external mentor. Book your slot with Onur here: https://calendly.com/onur-aydogan-cdl/30min?month=2020-10

Preparation time for workshop 7 You are invited to watch the following videos https://toolkit.techstars.com/get-more-done

Workshop 7: Getting things done

• Silje Uhlen Maurset (CERN Knowledge Transfer)

Team work

Preparation time for workshop 8 You can watch the following optional videos for your personal interest https://toolkit.techstars.com/build-your-investor-pipeline https://youtu.be/lZi4A9pyJb4

Workshop 8: Funding and VCs

• Josefiina Kotilainen (MAKI.VC)

Presentation from Maki.vc, following an exercise in teams.

Preparation time for workshop 9 Watch a video about pitching https://toolkit.techstars.com/master-your-pitch And positioning your product https://toolkit.techstars.com/position-your-product Pitch slide desk explanation https://www.youtube.com/watch?v=uuxnzuH3XiM How to make a better slide desk https://www.ycombinator.com/library/4T-how-to-design-a-better-pitch-deck

Workshop 9: Pitching

• Silje Uhlen Maurset (CERN Knowledge Transfer)

What is important to think of when giving a pitch/presentation? How do you prepare the best for it?

Mentoring session 4: OJOS

Mentoring session 4: Legal-Pythia

Mentoring session 4: Encord

Preparation time for Workshop 10

Workshop 10: Individuals in Team

• Yseult Perilhou

General about personalities and how individuals work in a team

Team work

Team work

Individual mentoring: Encord

• Yseult Perilhou

Individual mentoring: Legal-Pythia

• Yseult Perilhou

14:00-14:30: Jeremy 14:30-15:00: Chris

Friday morning discussion

• Silje Uhlen Maurset (CERN Knowledge Transfer)
• Maelle Maaike Olivier (Erasmus University Rotterdam (NL))

Opportunity to share challenges and what you need help with, and discuss how to prepare best for Demo Day

Individual mentoring: Legal-Pythia

• Yseult Perilhou

Individual mentoring: OJOS

• Yseult Perilhou

Team work

Pitch feedback session

• Silje Uhlen Maurset (CERN Knowledge Transfer)
• Ash Ravikumar
• Maelle Maaike Olivier (Erasmus University Rotterdam (NL))

Each project present what they plan on presenting for Demo Day, with feedback from the rest. Based on the feedback, the teams continue preparing for the final pitch on Thursday.

External mentoring session

• Onur Aydogan (Middle East Technical University (TR))

Book your slot with Onur here: https://calendly.com/onur-aydogan-cdl/30min?month=2020-10

Mentoring session 5: OJOS

Mentoring session 5: Encord

Team work

Mentoring session 5: Legal-Pythia

Feedback & discuss further process

Time to discuss further process (TBC) Potential time slot to discuss further process