Instagram lessons learnt

Wednesday 11 Jul 2018, 11:00 → 12:00 Europe/Zurich

61/1-007 - Room B (CERN)

Attendees: Kate Kahle, Cristina Agrigoroae, Laure Esteveny, Antonella Del Rosso, Marzena Lapka, Virginia Greco

Notes:

- Kate, Cristina: please see attached slides and document.

- Antonella, Virginia: Tip: set your browser in the developer part to "mobile" and you can then upload photos to Instagram

- Antonella: Tip: having images from CDS saved in CERNbox makes them easier to then move into Instagram

- Kate: We could do this again in the framework of a LOG meeting?

- Laure: Would be good to also get lessons learnt and tips for SEO both from people within CERN e.g. Steve Goldfarb from ATLAS (who's site ranks high in Google searches and appears in Google News alerts) and from external companies. Laure will contact Steve.

- Laure: Could start a series of discussions about improving online presence? Would go beyond LOG members so could be decoupled.

11:00 → 11:10 CERN's Instagram strategy

Julie Haffner has authored the attached document that outlines CERN's approach to using Instagram

CERN Instagram strategy.pdf

11:10 → 11:40 Instagram lessons learnt

Cristina and Kate outline some tips and lessons learnt from CERN's use of Instagram.

Instagram-lessons-learnt.pdf

Instagram-lessons-learnt.pptx